Geoffrey Moore: Dealing with Darwin
Chris Anderson: The Long Tail
ambient findability
blue ocean strategy
David Allen: Getting Things Done: The Art of Stress-Free Productivity
paypal wars
Steven D. Levitt: Freakonomics : A Rogue Economist Explores the Hidden Side of Everything
Thomas Friedman: The World is Flat
James Surowiecki: The Wisdom of Crowds
John Battelle: The Search